[00:00:05] John: Hello!

[00:00:06] John: You are listening to Standing in the Fire, where Kris, John, and Garrett, the owners of Fireside.fm, talk about what it's like to be in the heat of SaaS growth.

[00:00:14] Kris: Sometimes Garrett.

[00:00:15] John: Sometimes Garrett.

[00:00:16] John: Or someday to Garrett.

[00:00:17] John: I actually have sometimes Garrett in here, and I was like, I always say sometimes Garrett.

[00:00:21] John: I should just say Garrett.

[00:00:22] John: I did promise Garrett not too long ago that we would figure out how to get him in yesterday.

[00:00:27] Kris: We can...

[00:00:28] Kris: I feel like we've upped our game on how this works, that adding that is...

[00:00:32] Kris: The next step.

[00:00:33] Kris: Yeah, yeah.

[00:00:34] John: Yeah, I think it's fair.

[00:00:35] John: So it has been maybe two weeks since our last recording.

[00:00:39] John: We're actually starting to get regular, which is good.

[00:00:42] John: Regularity is good.

[00:00:43] John: Yeah.

[00:00:45] John: Well, what's funny is like our episode 10 that just went out a little while ago.

[00:00:49] John: Yeah.

[00:00:49] John: One of my friends like messaged me and he's like, are you kidding me?

[00:00:53] John: Did you just start using Cloud Opus?

[00:00:55] John: And I was like, I don't know what you're talking about.

[00:00:57] John: And he was like, your last podcast episode.

[00:01:00] John: And I was like, oh, we recorded that in December.

[00:01:02] John: I was like, sorry, we just got behind.

[00:01:05] John: Yeah.

[00:01:06] John: Yeah.

[00:01:06] Kris: So we received some crap because of our tardiness.

[00:01:10] Kris: Yeah.

[00:01:10] Kris: And sometimes we're talking about things that we're like, oh, this will come out soon, and then it's two months later.

[00:01:15] John: It's going to now.

[00:01:16] John: We're going to get on the reg, and it's going to happen, and we're going to ship good.

[00:01:22] John: And what's the other thing that we have recently improved?

[00:01:25] John: Our clip game.

[00:01:27] John: We've got clips.

[00:01:28] Kris: We actually, our YouTube, we got some new graphics as well.

[00:01:32] Kris: So we're trying to get clips out.

[00:01:33] Kris: We're trying to get graphics out.

[00:01:35] Kris: Our next, now again, maybe by the time this one is, to get some thumbnails.

[00:01:40] Kris: Some clickable thumbnails.

[00:01:41] Kris: Just to, we want to feel the pain of what other podcast hosts feel.

[00:01:45] Kris: So we're trying to go through that and go through all the steps.

[00:01:50] Kris: Yeah.

[00:01:50] Kris: Essentially.

[00:01:51] John: It's it's it's looking a lot better.

[00:01:52] John: What I love is like that I don't have to do anything with it.

[00:01:55] John: Like I love like that the YouTube channel like you sent, you know, the updates and stuff.

[00:01:59] John: And I was like, I was not involved in any way.

[00:02:01] John: And now it looks nicer because like I would probably just never do that.

[00:02:05] John: Yeah.

[00:02:06] John: So it's nice to improve little things at a time.

[00:02:09] John: We're doing what our customers should be doing as well.

[00:02:11] John: Just improve a little bit, try and make it better, go from there.

[00:02:15] Kris: I don't look at it like using the software.

[00:02:17] Kris: So you've typically uploaded the podcasts.

[00:02:21] Kris: I tried to do it the other day and wanted to cry because something didn't work.

[00:02:26] Kris: There was a bug.

[00:02:27] Kris: And you only felt it by actually doing it.

[00:02:29] Kris: So then you closed the laptop and said, I'm going to try this another day.

[00:02:34] Kris: But I think that will help us as well, like create new features because you're technical, way, way, way more technical.

[00:02:42] Kris: And so some of those things maybe you don't care about of the, if there's the friction versus me, I'm like, I just want to get this done and uploaded and move on and schedule it.

[00:02:50] Kris: So.

[00:02:51] Kris: Well, I definitely care about the friction.

[00:02:53] John: It drives me insane as well.

[00:02:55] John: But I feel like part of me was like, it would, I think even just from like a marketing standpoint, you doing it and then you have a better idea flow wise of like, what are the people feeling?

[00:03:07] John: And then what, how do you talk to them about it?

[00:03:10] John: Because like, you can explain that pain of like, oh, I dragged an upload and it lost my changes from something else.

[00:03:16] John: Like, and obviously it's already fixed.

[00:03:19] Kris: And even like the pre-populating stuff, I was thinking,

[00:03:22] Kris: Even though I don't have to do it again of what data fields would be awesome to have pre-populated or at least suggested, I should say, suggested population from the transcript to create keywords or to create other things that would just save time.

[00:03:36] Kris: And I don't have to accept it, but at least if I could have a little bit of recommendations, that would be...

[00:03:42] John: Awesome.

[00:03:42] John: Something to start with.

[00:03:43] John: That's the great thing about AI in general.

[00:03:44] John: It's just like it gives you something to bounce off and start with really quickly.

[00:03:48] John: Because it's hard to come up with something from scratch.

[00:03:50] John: But if you see the wrong thing, you're like, nope, I know what it should be from that.

[00:03:54] John: And that's where AI is great for that.

[00:03:56] John: I've actually had that even recently with Max, because my son has been working on a video game, on a few video games.

[00:04:02] John: And so he comes up with all his ideas on paper.

[00:04:05] John: And then at some point when we work together on it, we work together on it on my computer.

[00:04:09] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:04:25] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:04:27] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:04:47] Kris: With that, and I'm digressing, but talking about what you're talking about, when we were his age, maybe a little older, I feel like what the cool thing was, did you ever have a TI-82?

[00:04:58] John: Yes.

[00:04:59] John: Did you ever create a games on those?

[00:05:01] John: No, I did not, but yeah.

[00:05:02] Kris: But I think that was our way of like, I think...

[00:05:06] Kris: I know he definitely downloaded games.

[00:05:07] Kris: I had a whole contraption to get games from the computer to the TI-82 and then created programs to help with math.

[00:05:14] Kris: That's cool.

[00:05:14] Kris: If you plugged in these things, they would give you the answer from the math stuff.

[00:05:20] Kris: But that was our version of creating games when we were his age.

[00:05:23] Kris: Yeah.

[00:05:24] Kris: TI-82.

[00:05:25] John: Yeah.

[00:05:26] John: I was, again, I'm a nerd now, but I have not always been a nerd.

[00:05:30] John: So all I cared about was basically basketball.

[00:05:32] John: Yeah.

[00:05:32] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:05:36] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:05:40] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:05:50] John: Topics include Flipper, Flipper Cloud, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:06:13] John: And I remember just clicking everywhere and like there was like AOL and some of those other ones that like came pre-installed.

[00:06:20] John: And I would just click through all of that.

[00:06:21] John: They would never work.

[00:06:22] John: Like everything was broken because I wasn't like at that point on the internet or anything.

[00:06:26] John: But like it was just – that was my game.

[00:06:28] John: It was just exploring the entire thing and like seeing how it worked and –

[00:06:38] Kris: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:06:41] Kris: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:06:45] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:06:49] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:07:07] John: That's a good path.

[00:07:08] John: That's all right.

[00:07:08] John: All right.

[00:07:08] John: Let's get into the segments.

[00:07:10] John: Into the fire.

[00:07:10] John: What's been hard, messy or stretching lately in business, life, any of those kind of things?

[00:07:15] John: The opposite of highlight reels.

[00:07:17] Kris: I would say all the you were asking me this morning, like how things going?

[00:07:20] Kris: I always have this like, it's OK.

[00:07:24] Kris: Because there's, you know, trying to stay on top of like all the different projects.

[00:07:29] Kris: And then also trying to feel like there's strain on needing to hire some new people for roles or just additional people, I should say.

[00:07:35] Kris: And then trying to have like on the personal side of like your house, like in working order and something you enjoy.

[00:07:45] Kris: Like all those things seem to be like nothing's an oasis right now.

[00:07:51] Kris: So it's just trying to like stay on top of it enough and thinking like, okay, next week's going to be easier.

[00:07:57] Kris: But like for us right now, when we're doing this, you know, the mid April, next week we're having like idea week at Momentum and we're doing a lot of, we're hosting a lot of speakers and free coworking days.

[00:08:07] Kris: So we're trying to get enough of all that stuff prepped so that it goes smoothly.

[00:08:13] Kris: We have a number of people coming in next week that I'm kind of helping host.

[00:08:16] Kris: So that's going to take a lot of time.

[00:08:18] Kris: I want to make sure they have a good time while they're in South Bend.

[00:08:20] Kris: So I feel like there's a lot of, yeah, just with everything it's right now.

[00:08:26] Kris: But I also said the flip side, every time we were able to send out like emails of, like the Fireside emails, I'm like, cool, that feels good.

[00:08:34] Kris: Or we just sent one this morning about the speakers and the co-working days.

[00:08:38] Kris: I'm like, cool, just so that people are aware of it because I'm,

[00:08:42] Kris: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:08:59] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:09:02] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:09:22] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:09:41] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:10:03] Kris: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:10:08] Kris: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:10:20] Kris: And so that's the model I'm trying to work with Phillip on is like put together a one pager and email the members, say like, would you, would it be interesting?

[00:10:26] Kris: Cause I also think that could be a value add of I'm gonna be a member of Momentum because I also in the summer or in the fall too, like get access to some interns that for short term where I don't have to commit to a year or a whole semester.

[00:10:38] John: Yeah, that's cool.

[00:10:39] John: I like that a lot.

[00:10:42] John: Well, for me, what's been messy, hard and stuff like that, I think, well, I went crazy on the AI train and I left no margin and buffer mentally.

[00:10:54] John: And I think just kind of eventually I was like, I need to have some margin.

[00:10:58] John: So thankfully, last two weeks gone, vacation, went to Disney, camped the whole way down and back.

[00:11:04] John: And that was great.

[00:11:06] John: It was a lot of margin and buffer.

[00:11:08] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:11:11] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:11:24] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:11:40] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:12:00] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:12:21] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:12:24] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:12:40] John: Two things like margin buffer things.

[00:12:43] John: So, I mean, maybe those are not supposed to be margin buffer things, but they are for me.

[00:12:46] John: Like anything where I'm not, you know, because I'm pretty laser focused when I'm doing stuff.

[00:12:50] Kris: I would say the thing that I do, and I've done it for now a couple of years, every three weeks I get a haircut.

[00:12:58] Kris: Yeah.

[00:12:58] Kris: And it's like 15 minutes away.

[00:13:01] Kris: And it doesn't take super long, but I use that as like a relaxation period.

[00:13:07] John: Yeah.

[00:13:08] John: So every three weeks you get to relax.

[00:13:09] John: Yeah.

[00:13:12] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:13:15] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:13:36] John: Matt Metzger and I were talking about Essentialism.

[00:13:39] John: It's a book.

[00:13:39] John: So he recommended that because that's the whole point of that book is basically like what's essential, what's not, how do you create margin and buffer in your life.

[00:13:47] John: And I think we're all better when we have space to process things and things.

[00:13:50] John: So yeah, so that's probably my thing.

[00:13:53] John: So Fan the Flames, one recommendation, book, tool, video, idea of a person that's been inspiring you.

[00:14:02] John: I'll go first.

[00:14:03] John: Yeah, go first.

[00:14:03] John: So I had a really good talk with Matt the other morning and that's where we talked about like essentialism.

[00:14:10] John: We talked about, you know, just this whole idea of like, I think what was inspiring about it is like,

[00:14:18] John: It's really easy to just want to grow your business just to grow your business.

[00:14:24] John: Because that's what everybody does.

[00:14:25] John: You create a business to grow it and see it succeed.

[00:14:29] John: But there's this reverse thing where it gets a certain size and then what's required of you is not necessarily what you enjoy or want to do.

[00:14:38] John: We had this good conversation about what are the things that you really enjoy.

[00:14:42] John: For me, I love building.

[00:14:44] John: That's what I like to do.

[00:14:45] John: I don't like...

[00:14:46] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:14:49] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:15:01] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:15:06] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:15:21] Kris: Yeah, that makes sense.

[00:15:23] John: But it's not for everything.

[00:15:24] Kris: It's not in every scenario and everything that I'm trying to sell.

[00:15:27] Kris: But when people come here, I'm excited to close them to like, because I know that we have a great offering.

[00:15:32] John: Yeah, I get that because I would have the same thing on Flipper.

[00:15:38] John: I'll have moments like that where I'm kind of the salesperson.

[00:15:40] John: I know we have a product.

[00:15:41] John: I know we can help them.

[00:15:42] John: They tell me their problems and I'm like, yes.

[00:15:44] Kris: But I do know, and we were talking about it a little bit before, when it gets to complicated contracts or complicated submissions you have to do, that is not fun.

[00:15:56] John: And I know we were doing a couple of those.

[00:15:58] Kris: I take credit.

[00:15:59] Kris: You were doing a couple of those.

[00:16:01] John: Yeah, I've done a lot more, honestly, in the past.

[00:16:05] John: It's funny because on Box Out, Robbie's a salesperson, so he has to deal with people who are like, I need to do this thing.

[00:16:11] John: But I can only pay you in this way, and it's really annoying, and it's barely worth doing it for one.

[00:16:16] John: And so you just have to hope you get more in the future.

[00:16:18] John: And every time he would come to Steve and I with that, we would be like, just say no.

[00:16:22] John: We're like, no, don't do it.

[00:16:24] John: But then you get in a different spot, and now I'm the person who they're like, I want your product, but the only way is this painful process.

[00:16:31] John: And I'm sorry that you have to go through this, but this is the only way that I can do it.

[00:16:36] John: And then I'm on Sam.gov for like two hours with Cloud Cowork trying to figure out how to do this.

[00:16:41] John: So I get it now.

[00:16:43] John: But yeah, that's so anyways, yeah, the inspiring thing was just like, you know, talking about like, you know, why I guess being intentional, like, like with momentum, there's a certain amount of growth where it would be 100%.

[00:16:55] John: Like that would be the maximum growth because there's, there's only so many people who can physically fit in the building and support them.

[00:17:01] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:17:06] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:17:27] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:17:29] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:17:32] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:17:51] John: I think that's the thing that's like it's inspiring but also kind of messy is just like what do you want to do in life?

[00:17:57] John: Like given options, where do you want to spend your time?

[00:18:01] John: What do you enjoy?

[00:18:02] John: And also like do you want to grow the business or do you just want the business to be something that you enjoy that supports you?

[00:18:09] John: Because like it doesn't necessarily mean that growing it makes you happier.

[00:18:14] John: So trying to figure out where –

[00:18:16] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:18:20] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:18:26] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:18:44] Kris: Are we sponsored by Liquid Death now?

[00:18:46] John: That would be awesome.

[00:18:48] John: Liquid Death.

[00:18:50] John: Great tasting water in a can.

[00:18:51] Kris: Is that flavored?

[00:18:52] John: No, it's not flavored.

[00:18:54] John: I was like, I need to drink more water.

[00:18:56] John: Sometimes it's just form factor.

[00:19:00] John: I drink some in a glass, drink some in a bottle, drink some out of a mug, and then drink some out of a can.

[00:19:05] John: It tricks my brain.

[00:19:10] Kris: You know, two weeks ago, a friend of mine came to town who I never thought would come to South Bend just because I think she never thought she would either.

[00:19:21] Kris: But her brother was doing a speaking engagement in lower Michigan.

[00:19:25] Kris: And so we were close by airports.

[00:19:28] Kris: Yeah.

[00:19:30] Kris: Topics include Flipper, Fire, Momentum, Speaker Deck and Box Out.

[00:19:40] Kris: I think having her come and then also folks coming next week, I'm like, oh, we're doing it.

[00:19:44] Kris: And I feel like we're making impact with people who would typically not think to come to South Bend or willing to come for whatever reason, whether it's even someone saying, hey, you should, like a mutual friend saying, hey, you should go there.

[00:19:56] Kris: And I think that's feeling cool.

[00:19:58] Kris: And we had last weekend a cool podcast person coming in.

[00:20:05] John: Oh, yes, I forgot about that.

[00:20:07] John: Yeah, so I'm just like, yeah.

[00:20:08] Kris: So it's just like, oh, we're having, like, we're doing what I wanted it to be.

[00:20:14] Kris: And I need to, I think, not be self-conscious that this stuff is not good enough because it for sure is.

[00:20:20] Kris: Oh, yeah.

[00:20:21] Kris: Yeah.

[00:20:21] John: Well, but that's awesome.

[00:20:23] John: Every time someone comes into town now, like, I'm like, well, let's just go to Momentum.

[00:20:27] John: And then they come in and they're like, holy cow, like, this is amazing.

[00:20:31] John: And I agree.

[00:20:32] John: Like, before it was like, well, just come to my house.

[00:20:34] John: Yeah.

[00:20:35] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:21:04] John: Cool.

[00:21:04] John: Oh, this is a good one.

[00:21:05] John: We've got a lot of these.

[00:21:06] John: Embers.

[00:21:07] John: So small updates, little wins, ideas, experiments, things like that.

[00:21:12] John: So...

[00:21:16] Kris: I keep maybe going maybe to Momentum ones of saying one that we're trying out.

[00:21:21] Kris: So most people weren't here last week.

[00:21:24] Kris: We have a food delivery issue.

[00:21:27] John: This was – yeah, this was in my head actually.

[00:21:29] John: Was it?

[00:21:30] Kris: Yeah.

[00:21:30] Kris: I don't know if we talked – I guess maybe we talked about it.

[00:21:32] Kris: Oh, maybe I'm thinking of a different one then.

[00:21:34] Kris: We'll find out.

[00:21:34] Kris: Well, we'll find out.

[00:21:35] Kris: And so one of our members was coming up and was like, hey, like –

[00:21:40] Kris: He was getting a lot of work done, didn't wanna leave, and how far to go.

[00:21:45] Kris: And so he's like, hey, can we get some food that's here that people can just buy?

[00:21:51] Kris: And so first we were gonna do, he wanted to create a whole app.

[00:21:55] Kris: He's a programmer, he's like, yeah, he goes, I can create something really quick.

[00:21:58] Kris: And then what we decided to do was just the easiest, and then we're like, oh, we put it on people's, at the end of the month, just charge their membership.

[00:22:07] Kris: And then I was like, well, if you guys have four to six people coming in, you might not want to pay for everyone's lunch every time.

[00:22:14] John: I actually was thinking about this on the way in.

[00:22:16] John: I was like, that would actually be cool if we just did that.

[00:22:20] John: Because I was like, oh, well, that's one reason we wouldn't.

[00:22:23] John: Because this is what I was thinking about, too.

[00:22:25] John: And I was like, well, would we do that as Box Out or would we not?

[00:22:28] John: And I'm like, I think actually I would like to do that.

[00:22:30] John: I'd almost want to get in a situation where somebody spent too much on snacks.

[00:22:34] John: You know, like, cause I like that idea.

[00:22:36] John: I think that's cool.

[00:22:36] John: Although then you do have to think about remote people and how do you give it to them?

[00:22:39] Kris: And so, yeah.

[00:22:41] Kris: And also like you guys might be okay with it, but is every company okay with it?

[00:22:43] Kris: Yeah, everybody might not be totally.

[00:22:44] Kris: And so we, what we decided to do is version one, cause I'm hoping we can maybe get some of it for next week even, is getting an iPad, getting a square terminal.

[00:22:55] Kris: It's on our system.

[00:22:56] Kris: You know, people can check out, tap to pay and just take the stuff.

[00:22:59] Kris: So yeah.

[00:23:00] Kris: That was like, I'm excited about like that, those sorts of small things.

[00:23:04] Kris: It costs a couple hundred bucks.

[00:23:05] Kris: We don't have to program.

[00:23:07] Kris: Take some pictures of the food, put it in there.

[00:23:09] Kris: And then that solves, that can solve like a big friction point of here is like having, like I think we're going to do not only maybe some lunch options, but like premium snacks.

[00:23:19] Kris: I think it's great.

[00:23:19] Kris: Because we'll still have the free snacks that we typically do.

[00:23:22] Kris: Reese's Peasies.

[00:23:25] Kris: But we've had...

[00:23:27] Kris: One of my friends who has a food, a healthier snack cracker startup, I have some samples from her.

[00:23:37] Kris: And I thought, oh, they're bigger.

[00:23:38] Kris: That's not really like to take one.

[00:23:39] Kris: They're probably like four or five bucks.

[00:23:41] Kris: We should sell them and try it out.

[00:23:44] John: And then we could order some from her if people like it.

[00:23:46] John: I think that's awesome.

[00:23:47] John: I mean, we literally were talking about this yesterday.

[00:23:49] John: And like, as soon as you start, when we said Embers, that was in my head.

[00:23:53] John: I was like, I feel like this is a good one.

[00:23:54] John: I wonder if you're going to bring it up or not.

[00:23:57] John: Yeah, so I love that idea.

[00:23:58] John: I feel like even Monday, Monday, like we had Fireside SSL certificate needed to be renewed.

[00:24:04] John: And it's this whole process of being installed in eight different places.

[00:24:07] John: And I was like, ugh.

[00:24:08] John: And so I worked on it from like 11 to like two.

[00:24:11] John: And then I was starving.

[00:24:13] John: And I'm like, I could have just...

[00:24:15] John: Right then, you know, at like 1230 or 1, grabbed a sandwich and been totally fine.

[00:24:20] John: I didn't need to go eat somewhere.

[00:24:22] John: So then instead, you know, like I was starving.

[00:24:24] John: So then I walk and like everything's closed on Monday.

[00:24:27] John: So then I finally get to Fiddler's, which is open.

[00:24:29] John: I eat all of my bangers and mash.

[00:24:31] John: And then I'm like, OK, now I'm done for the day because I'm so full of this delicious food.

[00:24:36] John: So, yeah, that's a good one.

[00:24:37] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:24:41] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:24:52] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:25:15] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:25:30] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:25:35] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:25:56] John: And that sat there for like five weeks, five weeks at that state because and so now it's done and people are working on those kinds of templates and stuff.

[00:26:03] John: And I'm like, I was like, oh, that was cool.

[00:26:06] John: I was like, why don't I do this with more things?

[00:26:07] John: And so, you know, I had like a thread support for Box Out, like almost done.

[00:26:12] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:26:14] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:26:17] John: Topics include Flipper, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:26:42] John: Topics include Flipper, Fire, Momentum, Speaker Deck and Box Out.

[00:27:03] John: Topics include Flipper, Flipper Cloud, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:27:22] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:27:24] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:27:28] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:27:33] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:27:37] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:27:51] Kris: I'm hopeful that we can get an integrated piece where people can create their cover art inside Fireside and then shoot it out for episode art to make it super easy.

[00:28:03] Kris: So we've started on some basic designs that we just think like with images and titles and episode numbers.

[00:28:09] Kris: But I think that's going to be super cool.

[00:28:12] Kris: Even if we have to...

[00:28:14] John: Do iterations of it.

[00:28:15] John: I think it'll just make the process way easier.

[00:28:18] John: Yeah, no, I agree.

[00:28:19] John: I love that idea, especially for like episodes specifically.

[00:28:22] John: Like I feel like that's, you know, and even just some of the stuff we've been doing on Box Out that I think is related to this and being able to like create custom templates and then being able to API replicate them via, you know, just a little bit of text and stuff like that.

[00:28:37] John: I think that kind of stuff mixed with that is going to end up in a really cool result.

[00:28:41] John: Like if people could have their own

[00:28:44] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:28:59] John: Most people are using it.

[00:29:01] John: Everyone that's active, I feel like, is using it.

[00:29:03] John: And on top of that, it's getting better.

[00:29:06] John: Like Garrett shipped Drag & Drop uploads yesterday, some things like that.

[00:29:12] John: I think with those improvements happening, the next iteration is like, okay, now it's flow of episode, new episode.

[00:29:18] John: What are all the pain points?

[00:29:19] John: Because I've felt them.

[00:29:21] John: You've felt them.

[00:29:22] John: I'm now feeling them.

[00:29:22] John: Yeah, yeah.

[00:29:23] John: And so it's like, okay, we got to slim the fields down.

[00:29:26] John: We want like MP3 and then transcribe it and then AI suggest all the things.

[00:29:32] John: And I think we can make that a lot better.

[00:29:34] John: I think in the next two weeks to a month, that's going to improve a lot unless we get pulled into some other stuff.

[00:29:40] Kris: Yeah.

[00:29:41] John: Yeah.

[00:29:42] John: But again, we're entrepreneurs because we're optimistic.

[00:29:44] John: So the optimistic side of me says that.

[00:29:46] John: It's probably not going to be that.

[00:29:47] John: So cool.

[00:29:49] John: That's it.

[00:29:50] John: That's our segments.

[00:29:50] John: Anything else?

[00:29:52] John: That's our segments?

[00:29:52] John: Yeah.

[00:29:52] Kris: We only have three that we do regularly.

[00:29:54] Kris: I didn't realize we did them all.

[00:29:55] Kris: Yeah.

[00:29:56] Kris: Is there anything that – yeah, I was trying to think of.

[00:30:02] Kris: Is there anything you're excited about for the next week or two or any book or podcast that you've been listening to that you really enjoy?

[00:30:12] John: Yes.

[00:30:12] John: Actually, I should have said that in the Fan of Flames, but I've been listening to the Physics of Startups.

[00:30:19] John: And I listened to like four or five of them.

[00:30:23] John: It's I think Rob Snyder or somebody.

[00:30:26] John: I've never heard of him before.

[00:30:27] John: I don't know him.

[00:30:27] John: They're like a bunch of HBS people.

[00:30:30] John: And I would say like sometimes it's a little bit like, OK, fast forward 30 seconds.

[00:30:37] John: But the general idea, what I liked, he talks a lot about push versus pull in startups.

[00:30:43] John: And so he's like, you should never like it's really my favorite episode was the translation guide.

[00:30:49] John: There's one where he says, this is how you should do is like a B2B sales call and how to translate what the customer says into the push pull framework.

[00:30:58] John: And so his big thing is like their supply, which is like, I would like a CRM.

[00:31:02] John: So the supply is like you say, oh, they said CRM.

[00:31:05] John: That means that's what they want.

[00:31:07] John: And then they're like, but our reporting isn't that good.

[00:31:09] John: And you're like, oh, the reporting is not good.

[00:31:11] John: That means the demand is that, you know, the like they want better reporting.

[00:31:16] John: So I need to build a CRM with better reporting.

[00:31:19] John: And it's like, no, now you're trying to compete with Salesforce and everybody else.

[00:31:23] John: What you want to do is build a little tool.

[00:31:25] John: Like what they said was the actual demand is like our reporting needs to be better.

[00:31:28] John: Well, why does the reporting need to be better?

[00:31:30] John: It needs to be better because we have all these donors and we don't know who to talk to for this reason and blah, blah, blah.

[00:31:35] John: And so like this whole idea of like listening to what people say and then translating it into like –

[00:31:41] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:32:06] John: Again, sometimes it's like you feel like you're pushing.

[00:32:09] John: Like, OK, I'm doing a demo.

[00:32:10] John: I've got to come up with all the right points.

[00:32:12] John: And I've got to show everything in our product.

[00:32:14] John: And here's even like the marketing side.

[00:32:15] John: The marketing side is like, OK, well, here's all our benefits and our features and jobs to be done and all these other frameworks.

[00:32:21] John: But at the end of the day, it's like somebody gets blocked.

[00:32:24] John: They need to get unblocked.

[00:32:27] John: Can you unblock them or not?

[00:32:28] John: And how can you describe to them in that moment that you can unblock them?

[00:32:32] John: And if you can't, how can you build that software for them?

[00:32:35] John: I love that idea.

[00:32:36] John: And so just going through, thinking through some of them like that.

[00:32:40] John: He's got a sub stack.

[00:32:41] John: He's got a book.

[00:32:42] John: I think I'm actually going to buy the book and read it because I've enjoyed just kind of skimming through the podcast enough.

[00:32:48] John: But I think the B2B sales guide and then the translation ones were my favorites.

[00:32:53] John: And that was like just because I'm driving all the way down, driving all the way back and listening to a ton of podcasts.

[00:32:58] John: And I was like all the way through My First Million, all the way through David Senra, like his new podcast.

[00:33:04] John: And I was like, okay, I got to find something else.

[00:33:06] John: And I just saw that when I had added it.

[00:33:07] John: Someone had recommended it.

[00:33:08] John: I don't even know who.

[00:33:09] John: So thank you, whoever that was.

[00:33:11] John: And so I just listened to it.

[00:33:13] John: And the first one I didn't love, but then I had nothing else to listen to.

[00:33:15] John: So I listened to a few more and then I found a couple that were good.

[00:33:18] John: Nice.

[00:33:19] Kris: I've been, um, I was, I was looking it up.

[00:33:21] Kris: I haven't gotten too far in the book, so I can't say much about it, but, uh, personality isn't permanent.

[00:33:26] Kris: I've been listening to that.

[00:33:28] Kris: Uh, when I do, when I go on my walks, um, just to like, I often like lean into like the business side books and this one's less of the, uh, like Alex Ramosy business side and more just like, um,

[00:33:40] Kris: Topics include Flipper, Flipper Cloud, Fire, Momentum, Speaker Deck and Box Out.

[00:34:01] John: Topics include Flipper, Flipper Cloud, Flareside, Flare, Momentum, Speaker Deck and Box Out.

[00:34:27] John: Like, again, this is, like, maybe it's not accurate.

[00:34:30] John: Maybe it's just one guy's opinion based on books he's read.

[00:34:32] John: But, like, the general thing was, like, he liked competition and he liked his competitors and he ended up kind of being friends with them.

[00:34:40] John: The only ones he didn't were, like, the ones that were, like, snakes.

[00:34:43] John: Like, he just believed were, like, dishonest from the get-go and he's not a fan of these people.

[00:34:46] John: But, like, everyone who, like, attacked him in private and didn't make a public deal out of it, like...

[00:34:54] John: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:35:13] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:35:16] Kris: Topics include Flipper, Fireside, Flare, Momentum, Speaker Deck and Box Out.

[00:35:43] Kris: Cool.

[00:35:43] Kris: Well, if you haven't done so already, please like, subscribe, or comment.

[00:35:47] Kris: It helps the algorithm and we appreciate it.

[00:35:49] Kris: We'll see you next time.